Welcome to Annie’s new collection of colours for 2025. The collection includes two colours Annie has wanted to bring out in Chalk Paint for a long time – dramatic reddish-purple Tyrian Plum and Canvas, the perfect warm neutral – together with three new shades inspired by her travels and art history: barely-there blush-toned Rococo White, soft muted Jaipur Pink and bold and bright Sandalwood Red.

The Colourist has expanded into a podcast – a digital place for creatives and lovers of colour. Each episode Annie Sloan and brand ambassador Tristan Merriam discuss the inspiration behind one of her celebrated Chalk Paint colours. From art and travel to interiors and colour theory, join Annie and Tristan in creative, thought-provoking and entertaining conversations that will feed your creativity and inspire you to fill your life with colour! Look for a new podcast every month.

In 1990 Annie Sloan invented a new kind of decorative paint which she called Chalk Paint because of its velvety matt finish. In the last 35 years Chalk Paint has come to mean so much more than paint – it represents a wonderful community of creative and like-minded people. Join us in a year of celebration and fun!

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Give the gift of creativity with an Annie Sloan eGift Card. Choose your amount, send it directly to the recipient’s email, or have it sent to yourself to print! Gift cards can be redeemed across our entire project range, making the perfect gift.