Primer Red

Primer Red is a colour found in practically every culture, appearing in everything from Venetian palaces to Vietnamese temples, where red earths were plentiful and relatively easy to come by. Use it for rustic pieces or as a base for sophisticated colours like Château Grey or Versailles. It also works beautifully under gilding.

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1 litre is enough to cover approximately 13 square metres. After painting, seal indoor furniture with Chalk Paint® Wax. On floors, seal with Chalk Paint® Lacquer. Take a look at our Tips & Techniques section for more information and to help you get started.

Click here for our Chalk Paint® Fact Sheet.

Click here for our Chalk Paint® Coverage Guide.

Click here for our colour card, which uses real paint swatches to give you an accurate colour sample.

Available in 120ml and 1 litre tins.

Please note that colours will vary depending on screen settings. We cannot guarantee that paint colours will exactly match the colour you see on screen. If you are in doubt, please order a colour card or sample pot first.

Paint swatch of Paris Grey Chalk Paint® furniture paint by Annie Sloan, a soft and slightly bluish grey
Paris Grey
Paint swatch of Old Ochre Chalk Paint® furniture paint by Annie Sloan, a soft warm neutral beige cream
Old Ochre
Paint swatch of Antoinette Chalk Paint® furniture paint by Annie Sloan, a soft pale pink
Antoinette
Paint swatch of Duck Egg Blue Chalk Paint® furniture paint by Annie Sloan, a greenish soft blue
Duck Egg Blue
Paint swatch of Emile Chalk Paint® furniture paint by Annie Sloan, a warm soft aubergine purple
Emile
Tacit in Duck Egg Blue fabric by Annie Sloan
Tacit in Duck Egg Blue

“All of my paints are hard-wearing, beautifully pigmented, simple to use and perfect for everyday life.”

  • # Great Coverage
  • # Minimal Preparation
  • # Highly Pigmented
  • # Most Surfaces
Pair with

Svenska Blue

View Svenska Blue
Paint swatch of Svenska Blue Chalk Paint® furniture paint by Annie Sloan, a crisp and cool toned blue-grey
Side table painted with Chalk Paint® in Svenska Blue, a crisp and cool toned blue-grey against a wall of French Linen