Pure

Perfect for modern interiors, this clean, bright white Chalk Paint® colour makes a crisp contrast to strong hues.

Please note: this Pure has the least covering power of all the colours so may require more than one coat or is best applied over a coat of Country Grey.

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£21.95 Price inclusive of VAT. For delivery & returns details click here

Available in 120ml and 1 litre tins. 1 litre is enough to cover approximately 13 square metres.

Not sure how much Chalk Paint® to buy? Check out our handy Chalk Paint® Coverage Guide.

Before you start, get to know the basics with our Chalk Paint® Fact Sheet.

After painting, seal indoor furniture with Chalk Paint® Wax. On floors, seal with Chalk Paint® Lacquer. Take a look at our Techniques & Tips section for more ideas and inspiration to help you get started.

Struggling to choose a colour? The Chalk Paint Colour Card uses real paint swatches to give you an accurate colour sample.

Please note that colours shown here will vary depending on screen settings. We cannot guarantee that paint colours will exactly match the colour you see on screen. If you are in doubt, please order a colour card or sample pot first.

Paint swatch of French Linen Chalk Paint® furniture paint by Annie Sloan, a cool neutral khaki grey beige
French Linen
Paint swatch of Graphite Chalk Paint® furniture paint by Annie Sloan, a soft charcoal grey black
Graphite
Paint Swatch of Athenian Black Chalk Paint® furniture paint by Annie Sloan, a true black
Athenian Black
Paint swatch of Napoleonic Blue Chalk Paint® furniture paint by Annie Sloan, a rich deep cobalt blue
Napoleonic Blue
Tacit in Graphite fabric by Annie Sloan
Tacit in Graphite
Dulcet in Old White fabric by Annie Sloan
Dulcet in Old White

All of my paints are hard-wearing, beautifully pigmented, simple to use and perfect for everyday life.

  • # Great Coverage
  • # Hard Wearing
  • # Highly Pigmented
  • # Works on Most Surfaces
Bureau painted with Chalk Paint by Annie Sloan in Pure and Oxford Navy

Pair Pure with Oxford Navy

View Oxford Navy
Paint swatch of Oxford Navy Chalk Paint® furniture paint by Annie Sloan, an inky, traditional navy blue
Side table painted with Chalk Paint® in Oxford Navy, an inky, traditional navy blue against a wall of Country Grey